The floor is the world biggest untapped advertising space!

We developed for you the ideal substrate. Fotoboden is a flexible, 2mm vinyl flooring. It is ideal for digital printing. Enter the growing market of individual flooring. Annually the trade show business in Germany is using about 5 million sqm (50 million sqft) for the 170,000 stands. The German retailers having 125 million sqm of retail space. If 1% of this space would be used for advertising or decoration purposes, exchange each season, it ends up to 5 million sqm (50 million sqft) needed flooring. In other words it would be about 500 soccer fields. Add to this potential the usage at events, stages, outdoor promotion, theaters and museum, as table cloth and many more products.